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About Us

About Us
Born from the oldest book of wonders, redefined for the modern connoisseur. Shan Hai Jing® is not just makeup; it's a wearable artifact for the bold and the visionary.

Our Genesis: A New Mythology

The Shan Hai Jing (The Classic of Mountains and Seas) is an ancient tapestry of mythical geography and extraordinary creatures. We looked upon this boundless canvas of imagination and asked a modern question: What if these legends were real? What colors would they wear? What secrets would their skin hold?

Our answer is a luxury beauty house that translates this epic curiosity into unparalleled sensorial experiences. We are the modern cartographers of this forgotten world, mapping its mysteries onto the faces of those who dare to be different.

Our Philosophy: The Three Pillars

  1. Frontier Color & Texture
    We are the explorers of the unseen. Our labs are dedicated to creating the impossible: iridescence that shifts like dragon scale, matte pigments as deep as a mythical valley, and ethereal highlights that capture the light of celestial bodies. This is color as a medium for self-invention.

  2. Skincare Alchemy
    We believe in the intelligence of nature, both real and imagined. Our skincare line is a synergy of rare botanicals—inspired by the flora of legendary realms—and cutting-edge bio-technology. Each elixir is crafted to be a ritual of transformation, delivering visible results and unparalleled luxury.

  3. Collectible Artistry
    Every component is a testament to modern craftsmanship. Our compacts are sculpted to feel like sacred objects; our bottles are heavy, faceted vessels. This is beauty you will display, not hide. It is an extension of your personal aesthetic, a statement of intent.

Our Commitment

  • Inclusive Performance: Our formulas are rigorously engineered to flatter a global spectrum of skin tones.

  • Clean & Conscious: We are committed to clean ingredients, sustainable sourcing, and refillable packaging where art meets longevity.

  • Cruelty-Free, Always: Our beauty is born of wonder, never of harm.

The Shan Hai Jing Woman

She is a creator, not a follower. She curates her life with intention and her beauty cabinet with audacity. She finds beauty in the arcane and power in self-expression. She does not wear a mask; she wears her armor. She is the myth, made modern.

SHANHAIJING by the Numbers

Inspired by the Ancient Classic👉
447
Mythical Mountains
The World's Framework
3000
5 Star Average Reviews
200
Orders Shipped
10
Years on the Market
Arrived so quickly! The packaging was beautiful and secure. The 'Qing Luan' pin is even more exquisite in person. The scent is uniquely fresh and lasts all day on my scarf.
Impressed by the fast international shipping. The 'Wen Yao' design is a piece of art. I wear it on my denim jacket, and the fresh, aquatic scent is incredible and long-lasting.
No issues with customs or delivery. The 'Bai Ze' pin is my new favorite accessory. It's so versatile. The clean, herbal scent is unique and very persistent on skin.
Bought the 'Bai Ze' pin as a birthday gift for my sister. She absolutely adored it! The presentation was so fancy, and the unique scent made it feel like a truly thoughtful and special present.
This is my new travel essential! The 'Man Man' pin is perfect for long flights. It doesn't count as a liquid, and applying it is so much easier than fumbling with a perfume bottle mid-air.
The weight of the pin feels premium. The 'Qing Luan' design is etched with such precision. You can tell a lot of care went into crafting this little piece of art. The scent is just a bonus!
I love clipping the 'Wen Yao' pin to the visor in my car! It gives the interior a constant, fresh oceanic breeze scent. Much better than those cardboard air fresheners.
This pin is so photogenic! The 'Qing Luan' looks stunning in pictures on my beanie. Of course, the lovely scent is a major plus. I've already gotten so many DMs asking where I got it.
I bought this for the beautiful mythology behind it. The 'Qing Luan' pin is a wearable piece of Chinese culture. The delicate floral scent perfectly complements the elegant design.